How Much to Charge for a 20-Page Website in Atlanta, GA (2026 Pricing Guide)

If you’re a web designer or business owner in Atlanta, one of the most common questions is:

How much should a 20-page website cost?

The truth is, pricing a 20-page website depends on strategy, SEO structure, customization, and the results it’s designed to generate — not just the number of pages.

In this guide, we’ll break down realistic pricing for a professional 20-page business website in Atlanta and how to charge properly without undervaluing your work.


What Is Included in a 20-Page Website?

A standard 20-page business website typically includes:

  • Home page
  • About page
  • 10–12 service pages
  • Blog section
  • FAQ page
  • Contact page
  • Location pages for local SEO
  • Lead capture or landing pages

For service businesses in Atlanta, Lithia Springs, Marietta, and surrounding areas, a 20-page website provides enough content depth to compete in local search results.


2026 Pricing Breakdown for a 20-Page Website in Atlanta

Beginner Freelancers

$1,500 – $3,500

  • Template-based design
  • Basic on-page SEO
  • Limited customization
  • Minimal strategy

Experienced Freelancers

$4,000 – $8,000

  • Custom design
  • Conversion-focused layout
  • On-page SEO optimization
  • Mobile-first development
  • Google Business Profile integration

Small Agencies

$8,000 – $18,000

  • Brand strategy
  • Full SEO structure
  • Advanced UX design
  • Conversion tracking
  • Professional copywriting

Enterprise Agencies

$20,000 – $60,000+

  • Custom development
  • CRM integration
  • Marketing automation
  • Advanced SEO campaigns
  • Paid advertising strategy

Why a 20-Page Website Costs More Than You Think

A professional website is more than 20 layouts.

It includes:

  • Keyword research
  • SEO architecture
  • Internal linking strategy
  • Page speed optimization
  • Schema markup
  • Mobile responsiveness
  • Security configuration
  • Testing and quality assurance

When structured properly, a 20-page website becomes a long-term digital asset that generates consistent leads.


Smart Pricing Formula for Web Designers

Use this simple formula:

Base price per page × 20 + SEO + Strategy + Project Management

Example:

$250 per page × 20 = $5,000
SEO setup = $1,500
Strategy and planning = $1,000

Total: $7,500

For experienced web designers in Atlanta, pricing below $5,000 for a strategic 20-page website often means undercharging.


Common Website Pricing Mistakes

  • Charging too low to compete
  • Not charging separately for SEO setup
  • Not including revisions in your contract
  • Forgetting to price content creation
  • Not offering monthly maintenance packages

Underpricing attracts price shoppers instead of serious business owners.


How to Position a 20-Page Website Package

Instead of selling “20 pages,” position your offer as:

  • A Lead-Generating Website
  • A Google-Optimized Business Asset
  • A Revenue-Focused Digital Platform

Business owners don’t invest in pages. They invest in growth.


Final Answer: What Should You Charge?

New designers: $2,500 – $4,000
Experienced professionals: $6,000 – $10,000
Agency-level services: $12,000+

If you’re building SEO-optimized, conversion-focused websites in Atlanta, a 20-page project should typically start around $5,000 and increase based on complexity.

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