If you’re a web designer or business owner in Atlanta, one of the most common questions is:
How much should a 20-page website cost?
The truth is, pricing a 20-page website depends on strategy, SEO structure, customization, and the results it’s designed to generate — not just the number of pages.
In this guide, we’ll break down realistic pricing for a professional 20-page business website in Atlanta and how to charge properly without undervaluing your work.
What Is Included in a 20-Page Website?
A standard 20-page business website typically includes:
- Home page
- About page
- 10–12 service pages
- Blog section
- FAQ page
- Contact page
- Location pages for local SEO
- Lead capture or landing pages
For service businesses in Atlanta, Lithia Springs, Marietta, and surrounding areas, a 20-page website provides enough content depth to compete in local search results.
2026 Pricing Breakdown for a 20-Page Website in Atlanta
Beginner Freelancers
$1,500 – $3,500
- Template-based design
- Basic on-page SEO
- Limited customization
- Minimal strategy
Experienced Freelancers
$4,000 – $8,000
- Custom design
- Conversion-focused layout
- On-page SEO optimization
- Mobile-first development
- Google Business Profile integration
Small Agencies
$8,000 – $18,000
- Brand strategy
- Full SEO structure
- Advanced UX design
- Conversion tracking
- Professional copywriting
Enterprise Agencies
$20,000 – $60,000+
- Custom development
- CRM integration
- Marketing automation
- Advanced SEO campaigns
- Paid advertising strategy
Why a 20-Page Website Costs More Than You Think
A professional website is more than 20 layouts.
It includes:
- Keyword research
- SEO architecture
- Internal linking strategy
- Page speed optimization
- Schema markup
- Mobile responsiveness
- Security configuration
- Testing and quality assurance
When structured properly, a 20-page website becomes a long-term digital asset that generates consistent leads.
Smart Pricing Formula for Web Designers
Use this simple formula:
Base price per page × 20 + SEO + Strategy + Project Management
Example:
$250 per page × 20 = $5,000
SEO setup = $1,500
Strategy and planning = $1,000
Total: $7,500
For experienced web designers in Atlanta, pricing below $5,000 for a strategic 20-page website often means undercharging.
Common Website Pricing Mistakes
- Charging too low to compete
- Not charging separately for SEO setup
- Not including revisions in your contract
- Forgetting to price content creation
- Not offering monthly maintenance packages
Underpricing attracts price shoppers instead of serious business owners.
How to Position a 20-Page Website Package
Instead of selling “20 pages,” position your offer as:
- A Lead-Generating Website
- A Google-Optimized Business Asset
- A Revenue-Focused Digital Platform
Business owners don’t invest in pages. They invest in growth.
Final Answer: What Should You Charge?
New designers: $2,500 – $4,000
Experienced professionals: $6,000 – $10,000
Agency-level services: $12,000+
If you’re building SEO-optimized, conversion-focused websites in Atlanta, a 20-page project should typically start around $5,000 and increase based on complexity.
Contact Ricka Websites and Logos Today
👉 Get Started Today
- Phone: 786-444-9158
- Email: Contact@rickawebsitesandlogos.com
- Location: Altanta GA, Metro Atlanta
